Rams Eye The Track Guy

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Showing posts from November, 2013

Lincoln Motor Company - What does Lincoln need to succeed?

A couple of weeks ago, I made a post about a recent Motor Trend test of the Lincoln MKZ lineup. In that post, I suggested that the testing itself was hurting Lincoln's image. The vast majority of the review was about performance numbers and that doesn't seem to be what Lincoln is after so, naturally, Lincoln cars don't put down numbers you can brag about. They're simply adequate. That doesn't necessarily mean they are bad cars though. For example, if someone were to take a Rolls Royce Phantom Coupe and compare its performance to a new Corvette Stingray Z51, the Phantom would come up really short. In reality, the Phantom Coupe is very far from bad or even average. It's simply not a performance car. In fact, it's so far from a performance car and offers so much more luxury and brand prestige than a Corvette that they would never be cross shopped, but you get the point. If you use the Corvette yardstick, the Rolls Royce would come up short. The opposite is ob…

Chicago hit and run - this is a bad one!

If you mention hit and run, you already know there are bad driving manners involved. How do you define a bad hit and run? I think this video sums it up pretty well. In an attempt to run away and avoid having to provide insurance information, the driver hits not one or two but three cars. That's three cars while attempting to get away - i.e. three in addition to the car the driver hit in the first place for a total of four hit and runs within a few minutes. That's a bad hit and run.. luckily, the getaway was caught on camera so hopefully someone was able to get the license plate number.

2015 Mustang Leaked and Engine Options Details!

Just a few weeks before the reveal date of the much anticipated 2015 Mustang, pictures and information have been "leaked." This new Mustang is very important for Ford because the aim is to take it globally which means it has to appeal to buyers not only in North America but in other markets as well. This model celebrates the 50th birthday of the Mustang and will be the first truly global Mustang model which means it not only has to be appealing to different markets, but it also has to make a very good impression and Ford is counting on three major changes - exterior design, suspension and powertrain options.
The new design is certainly striking (go to Car and Driver for a 360º interactive view - 2015 Ford Mustang Leaked!). The car clearly shares resemblance with the Evos concept and the current generation Ford Fusion while looking muscular. I do wish it looked more like an evolution of the current Mustang but I do like the design. I'm not a huge fan of the very thin hea…